Halloween is a fun time for advertisers, marketers, and brands in general. The holiday is primed for puns, consumers are in good spirits, and it’s the last chance at fun before the stress of the major holiday season kicks in full swing.
A few years ago, businesses were scrambling to get a hold on the mobile website space – developing responsive websites and custom experiences. As part of that process, many also created mobile apps. The mobile app market is highly saturated, and not all of the apps are useful – or necessary. While there are some […]
Email marketing is still a very relevant and prominent form of advertising. It helps support your other marketing, including your print advertising and your online campaigns. Here are the five rookie mistakes you should avoid making to uphold your business’ reputation with customers and with email service providers.