We all know how extremely important metrics are in order to demonstrate and prove the success of our marketing campaigns, especially in the world of digital marketing, but knowing exactly what to measure that actually matters is even more crucial.
Ever tried giving directions on the street to someone who doesn’t speak the same language? It’s usually a frustrating ordeal where you’re never quite sure if they fully understand. The same applies to not knowing key terms used everyday among graphic designers, or any industry really.
If you haven’t looked into how you can be using live streaming video apps like Periscope and Meerkat in your social media marketing strategy, it’s time to discover new ways that you thought weren’t possible to attract and connect with your target audience.